Electric Doesn't Mean a Step Down
Our BMW i7 sits in the fleet on equal footing with the Mercedes S-Class — not as a lower-tier alternative, but as a genuinely different way to arrive at the same first-class standard. It's fully electric, silent at speed, and finished with a 31-inch rear Theater Screen, executive lounge seating, and auto-massage functions that put it firmly in first-class territory, powertrain aside.
What Actually Changes With an Electric Chauffeur
The most noticeable difference is the quiet. With no engine running, the i7's cabin is close to silent at a standstill and markedly quieter than a combustion vehicle at speed — genuinely useful if you're taking calls, working from the back seat, or just want a calmer ride into the city from the airport. Beyond that, the booking experience is identical: same fixed-fare pricing, same chauffeur standards, same 24/7 availability.
Range and Reliability for London Chauffeur Work
The i7 comfortably handles a full day of chauffeur bookings — airport transfers, corporate journeys, multi-stop event days — on a single charge, with charging scheduled between bookings rather than around them. Range planning is something we manage on our side; it's never something that affects how your journey is booked or timed.
Booking the BMW i7
The i7 is available across our full range of services — airport transfers, corporate travel, hourly hire, and events — at the same fixed-fare pricing as the rest of the fleet. Select it directly when you book, or simply mention you'd prefer an electric vehicle and we'll allocate it where availability allows. Full specification and photos are on our BMW i7 fleet page.
Why We Added an Electric Option
Clients increasingly ask about lower-emission travel without wanting to sacrifice the experience they'd get from a traditional luxury vehicle. The BMW i7 answers that directly — it's not a compromise vehicle positioned as a green alternative, it's a genuine first-class car that happens to be electric. We expect this part of the fleet to grow as electric luxury vehicles continue to mature.
